Human-centered Storytelling: How Design Thinking Improves Public-powered Journalism
Design Thinking has become a major buzzword in the last few years. It is clear that Design Thinking is not the solution for everything. However, as a human-centered framework that “integrates the needs of people, the possibilities of technology, and the requirements for business success” (Tim Brown), Design Thinking may provide a useful process for public-powered journalism.
In a research paper for my master’s degree in Digital Management at Hyper Island, I explored the ways Design Thinking could be applied in journalism. This article is a comprehensive summary of said paper as well as a start for further discussions and improvements.
Let’s take a look at the Design Thinking process as described by the British Design Council.
It starts with a problem statement. After that, there are four phases visualized by a double diamond:
- Discover: Gaining insights into the problem
- Define: Synthesizing research findings
- Develop: Ideating potential solutions
- Deliver: Implementing a solution that works
Sometimes a fifth phase is added to show that the delivered solution is iterated over and over. Dan Nessler, a Hyper Island alumni and Head of…